Tag: what matters

  • e-Book. Not mine! Being here. Touching.

    e-Book. Not mine! Being here. Touching.

    Decoding digital ownership: Why your e-book might not feel like ‘yours’. People feel very differently about owning physical books versus e-books, a recent study shows. While stereotypes suggest that younger consumers prefer digital books, that is not actually the case, researchers found. Despite stereotypes that paint millennials as “all technology, all the time,” young people […]